INFORMATION ON THE PROCESSING OF PERSONAL DATA pursuant to Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 (GDPR) Premise This information is provided for the site "http://www.pinkfoodshop.it" (Site) owned by Ciboplus Srl, with registered office in Via Bigli 2, 20121 Milan (MI), registered in the Chamber of Commerce of the Chamber of Commerce of MILAN MONZA BRIANZA LODI with VAT no. 11321850965; share capital of € 10,000.00 fully paid up (Company), as Data Controller. Purchases on the Site Upon your submission, your personal data will be processed to allow you to make purchases on the Site. Registration The information and data required in case of registration will be used to allow you both to access the reserved area of ​​the Site and to use the online services offered by the Company to registered users. Marketing With your consent, the Company may process the personal data you have provided in order to send you advertising material and / or newsletters relating to its own or third party products. Profiling Subject to your consent, the Company may process your personal data for profiling purposes, i.e. for the analysis of your consumption choices by revealing the type and frequency of purchases made by you, in order to send you advertising material and / or newsletters relating to own or third party products of your specific interest. Soft spamming The Company may use, for the direct sale of the products offered for sale through the Site, the e-mail coordinates provided by you in the context of a purchase on the Site, even without your consent, provided that it is a product similar to the subject of the previous sale (so-called soft spamming). However, you can refuse this treatment at any time by communicating your opposition to the Company. *** In compliance with the GDPR, we hereby intend to inform you that the Company will process your personal data under the following conditions. Art. 1. Purpose and legal basis of the processing. Mandatory or optional conferment. Consequences of refusal to process. The processing of personal data is aimed at achieving the following purposes: to. to allow registration on the Site and access the services reserved for registered users as well as to allow compliance with the obligations deriving from the law or regulations in force, in particular, in the administrative, accounting and public security fields. The legal basis of the processing is the need for the Company to carry out pre-contractual measures adopted at the request of the interested party or to fulfill a legal obligation; b. in the case of placing an online purchase order, to allow the conclusion of the purchase contract and the correct execution of the operations connected to it (and, if necessary according to sector legislation, to fulfill tax obligations). The legal basis of the processing is the obligation of the Company to execute the contract with the interested party or to fulfill legal obligations; c. limited to the e-mail coordinates provided by you in the context of a purchase through the Site, to allow the direct offer by the Company of similar products (so-called soft spamming), provided that you do not object to such processing in the manner provided for by this information. The legal basis of the processing is the legitimate interest of the Company to send this type of communication. This legitimate interest can be considered equivalent to the interested party's interest in receiving "soft-spam" communications; d. subject to your consent, for sending newsletters and for carrying out market surveys, also aimed at assessing the degree of user satisfaction, and sending advertising material relating to the Company's and / or third party products, to means of systems such as email (marketing purposes); subject to your consent, for the processing of your commercial profile, through the detection and processing of your choices and purchasing habits, in order both to monitor the degree of customer satisfaction and to send you advertising material relating to the Company's products and / or of third parties, of your specific interest, by means of systems such as email (profiling purposes). The legal basis of the processing is the consent of the interested party; is. to respond to your requests through the customer care service. The provision is optional, but your refusal will make it impossible for the Company to answer your questions through this service. The legal basis of the processing is the legitimate interest of the Company to follow up on the user's requests. This legitimate interest is equivalent to the user's interest in receiving replies to communications sent to the Company; f. to answer eg